Target audience segmentation: why it’s useful for eCommerce Any owner of an eCommerce project must create a unique product that will meet customers’ real needs. It is possible to create an effective sales tool when the entrepreneur is objectively informed about the behavioral portrait of the target audience. This approach will allow a detailed study…
Top 5 mistakes When Launching An Advertising Campaign For New Online Stores Online retail market is constantly growing. According to Statista, global revenue for the eCommerce industry will reach $8.1 trillion by 2026. Naturally, such a fast-growing market can’t help but attract more and more players. But new eCommerce projects need to invest in advertising to…
Magento SEO Strategies for 2023 Default Value is an IT software development company that has provided eCommerce services in Magento 1 and Magento 2 for over 13 years (including Magento 2 SEO optimization). Our main goal is to benefit our customers by providing high-quality products and services. Working in Fashion, Food, Beauty, Furniture, Education, Healthcare,…
